Tag: online marketing

What is Google Analytics?

| November 30, 2011 | 0 Comments
What is Google Analytics?

Google Analytics is a free and very powerful tool, which monitors your website’s activity.  Even though there are many website monitoring programs on the market, Google Analytics is one of the most popular tools for analyzing traffic flow to your website.  It measures how successful your website is by collecting and analyzing information on all aspects [...]

Continue Reading

What is SEO?

What is SEO?

Search Engine Optimization (SEO) is the lifeblood of many small businesses whose brand is not yet visible to the industry.   Let’s face it, in order to compete in today’s digital marketplace we need a highly visible website, otherwise you haven’t maximized the full potential of your website.  You’re on the Internet to be seen, and [...]

Continue Reading

Why does my Business need a Website?

Why does my Business need a Website?

Whether you’re using a social networking site like Twitter or Facebook, or a marketing company like Imagine Sales and Marketing (ISM), you always want to have a place where people can go to follow up on the real you, the face of your business. That said, it is important to first have a website and to [...]

Continue Reading